Nobody wants to learn new software to do their jobs. Finding the right-sized asset management systems, or MAM, is key to getting something that’s useful.
I’ve been covering mobile since 2000, and among the first memes was, “You’re driving past a McDonald’s, and you get a coupon.” Twenty years later, and there’s still no there there. This article examines whether pandemic behavior has changed enough that people will want to order and pay for stuff without leaving the car–and without picking up the phone.
My dive into asset management continues with this story for Avid’s blog:
If running big buses on fixed routes and fixed schedules was a money-loser already, the COVID-19 pandemic may provide the tipping point for public transport as a whole. Some operators have found they can switch to on-demand transportation more quickly than they thought.
Streaming services are brilliant for sports addicts, who can watch international matches live. But that’s a bad play for sleep quality. If you must watch into the early hours, here are some tips for recovering the next day.
Corporate marketing teams and digital publishers can struggle to find media files stored across systems. A digital asset management system, or DAM, may not be enough. Media asset management systems, or MAMs, are designed for video-heavy, collaborative environments. Here’s a comparison:
It’s worth a try. This unbylined post was for Philips. I used to do a lot of consumer health writing and I still enjoy it.
It makes total sense: Google, Apple and Amazon have perfected voice assistants, and the car is a perfect, um, vehicle for getting things done hands-free.
Smart, voice-powered assistants’ potential to orchestrate a variety of services to answer a driver’s request could help automakers offer a branded, differentiated customer experience.
A case in point is Nomi, the Nio brand’s in-car assistant, pictured courtesy of Nio.